R.I.A. Unplugged

October 26, 2009

PR, it's not just for chefs anymore

Every time everyone talks about PR, everyone talks about the chef, the pastry chef, maybe a smattering of sous chef opportunities are sprinkled in here and there. When the moon happens to be blue.

The thing is, young cooks should be getting on the Twitter/FB and Blog stick as much as chefs should. Probably even more, as many chefs are so ingrained in their "I don't have time for any of that silly nonsense called building my business."  Line cooks and sous chefs don't necessarily have the luxury of being so, well, shortsighted.

After all, those line cooks and sous chefs are likely going to want their own place someday and, I'm just thinking, wouldn't it be nice if they had already developed a built-in audience?

Here's one I read:

http://linecook415.blogspot.com/

 

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About this Entry

This page contains a single entry by Ellen Malloy published on October 26, 2009 12:00 AM.

One story, one journalist, no exceptions was the previous entry in this blog.

What's your value add? is the next entry in this blog.

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